1. Your first videos will soon appear on the VEGA YouTube channel. How do you feel about that?
Tom: I’m especially curious how the response will turn out, because there is no guarantee that a YouTube series will be a sure-fire success. We have a few nervous flutters, but of course that’s just part of the game.
2. What topics does VEGA talk focus on?
Stefan: Basically, it's everything across the board that our customers have expressed an interest in recently. Other topics come from the marketing team, but there is always room for our own ideas, too.
3. Who exactly are you targeting?
Tom: Primarily our customers. Our goal is: Explain concisely – make sure everything is clear.
7. What do you enjoy most about filming?
Tom: Seeing how the end result turns out and that it has real benefits.
8. What is the most difficult thing for you when shooting?
Stefan: The occasional countless repetitions of the same words - until it finally sticks.
Tom: Discovering scenes that you’re not quite happy with when the video finished.
9.How often can we expect to see new videos from you from now on? How often will you go online?
Stefan: For the time being we plan to go online once a month.
10. And finally, how do you yourself assess the relevance of YouTube for our industry?
Stefan: Definitely very high. The platform allows us to convey a lot of content to a large audience in a very short time. Hopefully this will be more exciting, at least for most people, than reading operating instructions, and I think if we do it right, we will be able to meet the needs of our customers completely with just a few images and words.
Thank you for the interview! We hope your viewers have fun watching VEGA talk. And, to both of you, good luck with the format and the many episodes you’ll be shooting in the coming months!
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